How to Efficiently Run a Winning PPC Campaign
When you run a website, the main purpose of it is to attract visitors. When you run a business, you want as many visitors as possible and then you want to convert as many visitors as you can to buyers....
View ArticleThe Top Three PPC Trends for Today’s Website Owners
Pay per click or PPC, is a great way of advertising your online business and can reach a large worldwide audience of potential customers. But it’s not easy to keep up with all the latest developments...
View ArticleThe Hottest Design Trends for PPC Landing Pages
Whenever you’re running a PPC campaign, it’s important that you get as many visitors to your site as possible. And no matter how many visitors come, if the first page they see doesn’t attract them,...
View ArticleHot New Trends for Your PPC Campaign
As new developments sweep over the Internet, it’s becoming increasingly important to keep abreast of the latest trends and tricks to keep your PPC campaign ahead of the pack. Some of these are just...
View ArticlePPC Software – Can it really automate the review and decision process?
As pay-per-click campaigns on platforms like Google AdWords and Bing AdCenter continue to report success stories to CMOs it’s no wonder why enterprise level ppc budgets continue to grow. But as the...
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Google Adwords Advances Beta Testing of PPC Ad Email Inclusion
There’s a new AdWords format that may help advertisers accumulate better-qualified leads. There have been an increasing number of reports that advertisers are able to obtain user email addresses...
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Internet Marketing: Don’t Do-It-Yourself
There is a wealth of information available for any business owner interested in launching their own internet marketing campaign. From PPC Management to SEO, there is no shortage of blogs, tutorials and...
View ArticleThe Top Benefits of Hiring a Professional PPC Management Company
Pay per click advertising offers many benefits for your business, and there are some very good reasons you should work with a professional PPC management company. These are some of the top advantages...
View ArticleDo PPC Management and Local Search Engine Optimization Mix?
There has always been a tendency to try to separate paid advertising and organic search engine optimization, and that’s no different now that local search engine optimization is all the rage. There are...
View ArticleOptions for Developing an Internet Marketing Strategy
Internet marketing can be daunting to new e-businesses and even for seasoned marketing professionals. It is a concept unlike traditional marketing tactics, such as face-to-face or over-the-phone...
View ArticleGetting Noticed: Climbing Your Way to the Front Page of Google
With so many websites out there, the prospect of getting noticed can seem daunting. When someone uses a search engine to find a product or service or a certain kind of business, chances are they will...
View ArticleMost Common Mistakes in Sponsored Search Accounts
As part of our on boarding process, we gain access to, and evaluate, existing Sponsored Search accounts. Time and time again, we come across the same mistakes that lead to wasted budget and poor...
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